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1. 
Cover image for Advertising : concept and copy
Advertising : concept and copy
by 
Felton, George, 1947-
Format: 
Books
Publication Date 
2006
Excerpt: 
: writing well -- Television -- Radio -- Other media and genres -- How to be creative -- How to write a
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2. 
Cover image for Advertising is dead : long live advertising!
Advertising is dead : long live advertising!
by 
Himpe, Tom.
Format: 
Books
Publication Date 
2006
Excerpt: 
three television commercials. Today it takes 150. Advertising is suffering because of the sheer amount
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