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1. 
Cover image for Nontraditional media in marketing and advertising
Nontraditional media in marketing and advertising
by 
Blakeman, Robyn, 1958-
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=025896283&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
2014
Excerpt: 
television, cinema advertising, live mobile billboards, poster campaigns and many more. ; Checklists are
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2. 
Cover image for Advertising today
Advertising today
by 
Berger, Warren.
Format: 
Books
Publication Date 
2001
Excerpt: 
, billboards, and the Internet - as well as the recent, so-called guerilla advertising, in which practically
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