by
Burtenshaw, Ken.
Format:
Books
Publication Date
2011
Excerpt:
growth of digital media and integrated advertising campaigns. Interviews with leading practitioners
by
Fernandez, Joseph, 1968-
Table of contents http://catdir.loc.gov/catdir/toc/ecip0422/2004019688.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0657/2004019688-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0657/2004019688-d.html
Format:
Books
Publication Date
2004
Excerpt:
cornerstone of any corporate growth strategy. He does this by highlighting communication approaches drawn from
by
Cappo, Joe.
Table of contents http://catdir.loc.gov/catdir/toc/fy038/2003041335.html
Table of contents http://swbplus.bsz-bw.de/bsz10739149Xinh.htm
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh041/2003041335.html
Publisher description http://catdir.loc.gov/catdir/description/mh031/2003041335.html
Table of contents http://swbplus.bsz-bw.de/bsz10739149Xinh.htm
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh041/2003041335.html
Publisher description http://catdir.loc.gov/catdir/description/mh031/2003041335.html
Format:
Books
Publication Date
2003
Excerpt:
newspapers to transform themselves as radio did after the advent of television; the growth of commercial
by
Jones, John Philip.
Format:
Books
Publication Date
2002
Excerpt:
, competition and the growth (or decline) of brands -- Keeping the brand in the window -- The bridge to the long
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