by
Tag, Nancy R.
Format:
Books
Publication Date
2012
Excerpt:
Viral to Digital to Social Media -- Case Study: Old Spice's "Smell Like a Man, Man": TV to Social Media
by
Bond, Jonathan, 1957-
Table of contents http://catdir.loc.gov/catdir/toc/onix01/97024519.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley046/97024519.html
Publisher description http://catdir.loc.gov/catdir/description/wiley0310/97024519.html
Inhaltsverzeichnis Under the radar
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley046/97024519.html
Publisher description http://catdir.loc.gov/catdir/description/wiley0310/97024519.html
Inhaltsverzeichnis Under the radar
Format:
Books
Publication Date
1998
Excerpt:
In Under the Radar, Kirshenbaum and Bond chronicle their meteoric rise from a one-room, two-man
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