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1. 
Cover image for Advertising and promotions : an integrated brand approach
by 
Semenik, Richard J.
Format: 
Books
Publication Date 
2012
Excerpt: 
Advertising and promotions : an integrated brand approach / Semenik, Richard J.
Available: Copies:
by 
Mulder, D. (Dalmé)
Format: 
Books
Publication Date 
2025
Excerpt: 
Sales promotion.
Available: Copies:
by 
Hackley, Christopher E., author.
Format: 
Books
Publication Date 
2021
Excerpt: 
Advertising & promotion / Hackley, Christopher E., author.
Available: Copies:
by 
O'Guinn, Thomas C., author.
Format: 
Books
Publication Date 
2019
Excerpt: 
Advertising and integrated brand promotion / O'Guinn, Thomas C., author.
Available: Copies:
by 
Belch, George E. (George Edward), 1951- author.
Format: 
Books
Publication Date 
2018
Excerpt: 
Advertising and promotion : an integrated marketing communications perspective / Belch, George E
Available: Copies:
7. 
Cover image for Advertising and integrated brand promotion
by 
O'Guinn, Thomas C.
Format: 
Books
Publication Date 
2015
Excerpt: 
Advertising and integrated brand promotion / O'Guinn, Thomas C.
Available: Copies:
by 
Hackley, Christopher E., author.
Format: 
Books
Publication Date 
2015
Excerpt: 
Advertising & promotion. Hackley, Christopher E., author.
Available: Copies:
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2015
Excerpt: 
Advertising and promotion : an integrated marketing communications perspective / Belch, George E
Available: Copies:
by 
Shimp, Terence A.
Format: 
Books
Publication Date 
2014
Excerpt: 
Advertising, promotion, and other aspects of integrated marketing communications / Shimp, Terence A.
Available: Copies:
by 
Koekemoer, Ludi.
Format: 
Books
Publication Date 
2014
Excerpt: 
Advertising and sales promotion / Koekemoer, Ludi.
Available: Copies:
12. 
by 
O'Guinn, Thomas.
Format: 
Books
Publication Date 
2013
Excerpt: 
Sales promotion -- Management.
Available: Copies:
by 
Shimp, Terence A.
Format: 
Books
Publication Date 
2013
Excerpt: 
Advertising, promotion, and other aspects of integrated marketing communications / Shimp, Terence A.
Available: Copies:
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2012
Excerpt: 
Advertising and promotion : an integrated marketing communications perspective / Belch, George E
Available: Copies:
by 
Clow, Kenneth E.
Format: 
Books
Publication Date 
2012
Excerpt: 
Integrated advertising, promotion, and marketing communications / Clow, Kenneth E.
Available: Copies:
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2012 2011
Excerpt: 
Belch, George E. (George Edward), 1951-. Advertising and promotion.
Available: Copies:
by 
Du Plessis, P. J. (Phillipus Jacobus), 1943-
Format: 
Books
Publication Date 
2010
Excerpt: 
Sales promotion -- South Africa.
Available: Copies:
by 
Shimp, Terence A.
Format: 
Books
Publication Date 
2010
Excerpt: 
Integrated marketing communications in advertising and promotion / Shimp, Terence A.
Available: Copies:
by 
Hackley, Christopher E.
Format: 
Books
Publication Date 
2010
Excerpt: 
Advertising and promotion : in integrated marketing communications / Hackley, Christopher E.
Available: Copies:
by 
Clow, Kenneth E.
Format: 
Books
Publication Date 
2010
Excerpt: 
Integrated advertising, promotion, and marketing communications / Clow, Kenneth E.
Available: Copies:
by 
O'Guinn, Thomas C.
Format: 
Books
Publication Date 
2009
Excerpt: 
Advertising and integrated brand promotion / O'Guinn, Thomas C.
Available: Copies:
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2009
Excerpt: 
Advertising and promotion : an integrated marketing communications perspective / Belch, George E
Available: Copies:
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2009
Excerpt: 
Advertising and promotion : an integrated marketing communication perspective / Belch, George E
Available: Copies:
by 
Egelhoff, Tom.
Format: 
Books
Publication Date 
2008
Excerpt: 
Sales promotion.
Available: Copies:
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2007
Excerpt: 
Advertising and promotion : an integrated marketing communications perspective / Belch, George E
Available: Copies:
26. 
Cover image for Integrated advertising, promotion, and marketing communications
by 
Clow, Kenneth E.
Format: 
Books
Publication Date 
2007
Excerpt: 
Integrated advertising, promotion, and marketing communications / Clow, Kenneth E.
Available: Copies:
by 
Shimp, Terence A.
Format: 
Books
Publication Date 
2007
Excerpt: 
Advertising, promotion, and other aspects of integrated marketing communications / Shimp, Terence A.
Available: Copies:
by 
Altstiel, Tom.
Format: 
Books
Publication Date 
2006
Excerpt: 
-- Radio -- Television -- Internet -- Promotions and point of purchase -- Business-to-business -- Selling
Available: Copies:
by 
Burtenshaw, Ken.
Format: 
Electronic Resources
Publication Date 
2006
Excerpt: 
BUSINESS & ECONOMICS -- Advertising & Promotion.
Available: Copies:
by 
Shimp, Terence A.
Format: 
Books
Publication Date 
2006
Excerpt: 
Advertising, promotion and other aspects of integrated marketing communications / Shimp, Terence A.
Available: Copies:
by 
Schenck, Barbara Findlay.
Format: 
Books
Publication Date 
2005
Excerpt: 
your market -- 14. Brochures, promotions, trade shows, and more -- 15. Public relations and publicity
Available: Copies:
by 
Stafford, Marla R., 1960-
Format: 
Books
Publication Date 
2005
Excerpt: 
Advertising, promotion, and new media / Stafford, Marla R., 1960-
Available: Copies:
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2004
Excerpt: 
Advertising and promotion : an integrated marketing communications perspective / Belch, George E
Available: Copies:
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2004
Excerpt: 
Advertising and promotion : an integrated marketing communications perspective / Belch, George E
Available: Copies:
38. 
Cover image for Integrated advertising, promotion, and marketing communication
by 
Clow, Kenneth E.
Format: 
Books
Publication Date 
2002 2001
Excerpt: 
Integrated advertising, promotion, and marketing communication / Clow, Kenneth E.
Available: Copies:
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
2001
Excerpt: 
Advertising and promotion : an integrated marketing communications perspective / Belch, George E
Available: Copies:
by 
Shimp, Terence A.
Format: 
Books
Publication Date 
2000
Excerpt: 
Advertising promotion : supplemental aspects of integrated marketing communications / Shimp
Available: Copies:
by 
Wells, William, 1926-
Format: 
Books
Publication Date 
2000 1999
Excerpt: 
. Promotions. 16. Public Relations. 17. Retail and Business-to-Business Advertising. 18. International
Available: Copies:
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
1998
Excerpt: 
Advertising and promotion : an integrated marketing communications perspective / Belch, George E
Available: Copies:
by 
Tellis, Gerard J., 1950-
Format: 
Books
Publication Date 
1998 1997
Excerpt: 
Advertising and sales promotion strategy / Tellis, Gerard J., 1950-
Available: Copies:
by 
Rossiter, John R.
Format: 
Regular print
Publication Date 
1997
Excerpt: 
Advertising communications & promotion management / Rossiter, John R.
Available: Copies:
by 
Belch, George E. (George Edward), 1951-
Format: 
Books
Publication Date 
1995
Excerpt: 
Introduction to advertising and promotion : an integrated marketing communications perspective /
Available: Copies:
by 
Stanley, Richard E.
Format: 
Books
Publication Date 
1982
Excerpt: 
Promotion : advertising, publicity, personal selling, sales promotion / Stanley, Richard E.
Available: Copies:
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