by
McCusker, Gerry, 1962-
Table of contents http://catdir.loc.gov/catdir/toc/ecip065/2005036004.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0912/2005036004-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2005036004-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0912/2005036004-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0715/2005036004-d.html
Format:
Books
Publication Date
2006 2005
Excerpt:
-- Philanthropy -- A good strategic fit? -- Photocalls -- Hotel reservations over photocall -- Political PR
by
Thompson, Arthur A., 1940-
Format:
Books
Publication Date
2001
Excerpt:
-- Tailoring strategy to fit specific industry and company situations -- Strategy and competitive advantage in
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