Cover image for The focal handbook of commercial photography
The focal handbook of commercial photography
Title:
The focal handbook of commercial photography
Author:
Kopelow, Gerry, 1949-
ISBN:
9780240802145
Personal Author:
Publication Information:
Boston : Focal Press, ©1998.
Physical Description:
xvi, 355 pages : illustrations (some color) ; 24 cm
Contents:
Starting Point -- The Nature of the Beast -- Professional Training & Career Possibilities -- Working in the Industry -- The Making of the Product -- New Ways of Working -- Computer Applications & Telecommunications -- The Nuts & Bolts of Doing Business -- Money Management -- You Don't Have to Be Alone -- Finding Affordable & Functional Equipment -- The Small Commercial Studio -- Photographic Lighting -- Basic Camera Technique -- Efficient Shooting Practices -- Working Outside the Studio -- Making It Happen -- An Introduction to Pricing -- Client Relations & Professional Standards -- The Commercial Photographer's Darkroom.