Communication and consumer behavior -- Part IV Social and cultural settings -- Part V Consumer decision-making

making -- Buying, using, and disposing -- Consumers in their social and cultural settings -- Groups and

-- Chapter 10. The consumer decision-making -- Chapter 12. Building relationships with customers.

-- Categorisation of decision rules -- Involvement -- Dimensions of involvement -- Involvement with brands

findings, and emotion in consumer decision making. In addition, it includes an increased emphasis on social

-concept -- Market segmentation -- The consumer decision-making process -- Household decision making

Decision making.

-- Judgment and Decision Making Based on High Consumer Effort -- Judgment and Decision Making Based on Low

comprehension -- Attitudes and intentions -- Consumer decision making -- Introduction to behavior

Decision making.

change and interactive communications -- Ch. 9. Individual decision making -- Ch. 10. Buying and

decision-making process -- Typologies of tourist behaviour and segmentation of the tourism market -- The

-concept -- Market segmentation -- The consumer decision-making process -- Family decision-making -- Organisational

care -- Other considerations -- And decision-making overlays -- Myers-briggs type indicator -- Family

-- Article Belch & Willis (2002) Family Decision Making at the Turn of the century: Has the Changing

Communications -- Sect. 3. Consumers as Decision Makers -- Ch. 9. Individual Decision Making -- Ch. 10. Buying

. Attention and comprehension -- 6. Attitudes and intentions -- 7. Consumer decision making -- Sect. 3

. Fashion Communication. 11. Individual and Household Decision Making. 12. Group Influence and Fashion

-Cultural Consumer Behavior: An International Perspective -- pt. IV. The consumer's decision making process. 15

decision-making processes; Consumer perceptions and motivation ; Attitudes, learning and involvement

Emotional decisions : tradeoff difficulty and coping in consumer choice / Luce, Mary Frances, 1967-

decision making -- Household customer decision making -- Business and government customer decision making

behaviour, including models of consumer behaviour which have been adapted for tourism -- Pt. 2. The Purchase-decision

fully up-to-date to include the latest research findings for marketing decision-making. The text covers

-- Complex decision making -- Comsumer learning, habit, and brand loyalty -- Low involvement decision making