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1. 
Cover image for Brand media strategy : integrated communications planning in the digital era
Brand media strategy : integrated communications planning in the digital era
by 
Young, Antony, 1964-
Format: 
Books
Publication Date 
2010
Excerpt: 
-- Insight over analysis : finding a way in for the brand media strategy -- 1 + 1 = 3 : sparking consumer
Available: Copies:
2. 
Cover image for Wired for thought : how the brain is shaping the future of the Internet
Wired for thought : how the brain is shaping the future of the Internet
by 
Stibel, Jeffrey M.
Format: 
Books
Publication Date 
2009
Excerpt: 
evolving into a brain - and the Web sites, communities, networks, and companies that leverage this insight
Available: Copies:
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