Summary
To be an effective global manager requires a basic understanding of the theory, concepts, and practices underlying global management. The authors of International Management Behavior contribute to that understanding with one of the most contemporary textbooks on the market. Widely used at both undergraduate and MBA levels, the success of the previous editions has been based on the teaching of international business with a concise, integrated approach grounded in theory and practice.
The book is quite unique in its comprehensive content, which includes text, readings, and cases. It is designed to help develop the invaluable knowledge, perspectives, and skills that global managers need both to function effectively in different cultural environments and to work effectively with people from other cultures. The authors have updated the text to take into account recent changes to the international scene and to include topical issues such as e-commerce.
