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1. 
Cover image for Web 2.0
Web 2.0
Web 2.0
by 
Han, Sam, 1984-
Format: 
Books
Publication Date 
2011
Excerpt: 
Web 2.0 / Han, Sam, 1984-
Available: Copies:
2. 
Cover image for Social media, crisis communication, and emergency management : leveraging Web 2.0 technologies
Social media, crisis communication, and emergency management : leveraging Web 2.0 technologies
Social media, crisis communication, and emergency management : leveraging Web 2.0 technologies
by 
White, Connie M.
Format: 
Books
Publication Date 
2012
Excerpt: 
Social media, crisis communication, and emergency management : leveraging Web 2.0 technologies /
Available: Copies:
3. 
Cover image for Internet and surveillance : the challenges of Web 2.0 and social media
Internet and surveillance : the challenges of Web 2.0 and social media
Internet and surveillance : the challenges of Web 2.0 and social media
by 
Fuchs, Christian, 1976-
Format: 
Books
Publication Date 
2012
Excerpt: 
Internet and surveillance : the challenges of Web 2.0 and social media / Fuchs, Christian, 1976-
Available: Copies:
4. 
Cover image for Social marketing to the business customer : listen to your B2B market, generate major account leads, and build client relationships
Social marketing to the business customer : listen to your B2B market, generate major account leads, and build client relationships
Social marketing to the business customer : listen to your B2B market, generate major account leads, and build client relationships
by 
Gillin, Paul.
Format: 
Books
Publication Date 
2011
Excerpt: 
Social marketing to the business customer : listen to your B2B market, generate major account leads
Available: Copies:
5. 
Cover image for Social media marketing
Social media marketing
Social media marketing
by 
Tuten, Tracy L., 1967- author.
Format: 
Books
Publication Date 
2024
Excerpt: 
2
Available: Copies:
6. 
Cover image for Social media marketing : a strategic approach.
Social media marketing : a strategic approach.
Social media marketing : a strategic approach.
by 
Zahay, Debra L., author.
Format: 
Books
Publication Date 
2021
Excerpt: 
2
Available: Copies:
7. 
Cover image for Social media marketing : theories & applications
Social media marketing : theories & applications
Social media marketing : theories & applications
by 
Dahl, Stephan, author.
Companion website http://study.sagepub.com/businessandmanagement
Format: 
Books
Publication Date 
2018
Excerpt: 
; Chapter 2: Users and Co-creation of Value; Chapter 3: Brand and Anthropomorphic Marketing; Part II
Available: Copies:
8. 
Cover image for Social media : a critical introduction
Social media : a critical introduction
Social media : a critical introduction
by 
Fuchs, Christian, 1976- author.
Format: 
Books
Publication Date 
2017 2014
Excerpt: 
1. What is a Critical Introduction to Social Media? -- I. FOUNDATIONS: 2. What Are Social Media and
Available: Copies:
9. 
Cover image for Social media marketing : a strategic approach
Social media marketing : a strategic approach
Social media marketing : a strategic approach
by 
Barker, Melissa S., author.
Format: 
Books
Publication Date 
2017
Excerpt: 
2
Available: Copies:
10. 
Cover image for Social media marketing : theories & applications
Social media marketing : theories & applications
Social media marketing : theories & applications
by 
Dahl, Stephan, author.
Format: 
Books
Publication Date 
2015
Excerpt: 
Study: The Locker Room -- Further Reading -- References -- 2. Users And Co-Creation Of Value -- Chapter
Available: Copies:
11. 
Cover image for Social media marketing
Social media marketing
Social media marketing
by 
Tuten, Tracy L., 1967- author.
Format: 
Books
Publication Date 
2014
Excerpt: 
2
Available: Copies:
12. 
Cover image for The best digital marketing campaigns in the world II
The best digital marketing campaigns in the world II
by 
Ryan, Damian, author.
EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=706000&site=ehost-live
Format: 
Books
Publication Date 
2014
Excerpt: 
. VW BlueMotion Roulette -- Case study 2. How Social Saved Water -- Case study 3. Oxford and Cambridge
Available: Copies:
13. 
Cover image for Brand media strategy : integrated communications planning in the digital era
Brand media strategy : integrated communications planning in the digital era
by 
Young, Antony, 1964-
Format: 
Books
Publication Date 
2014
Excerpt: 
2
Available: Copies:
14. 
Cover image for The plugged-in professor : tips and techniques for teaching with social media
The plugged-in professor : tips and techniques for teaching with social media
The plugged-in professor : tips and techniques for teaching with social media
by 
Ferris, Sharmila Pixy, editor.
Format: 
Books
Publication Date 
2013
Excerpt: 
/ Alison Hicks -- pt. 2 COMMUNICATION AND COLLABORATION -- 2A.Communication, Oral And Written -- 6.Using
Available: Copies:
15. 
Cover image for Social media marketing : a strategic approach / Melissa S. Barker, Donald I. Barker, Nicholas F. Bormann, Krista E. Neher.
Social media marketing : a strategic approach / Melissa S. Barker, Donald I. Barker, Nicholas F. Bormann, Krista E. Neher.
by 
Barker, Melissa S.
Format: 
Books
Publication Date 
2013
Excerpt: 
1. Why Social Media?. 2. Goals and Strategies -- 3. Identifying Target Audiences -- 4. Rules of
Available: Copies:
16. 
Cover image for Sustainability, participation & culture in communication theory and praxis
Sustainability, participation & culture in communication theory and praxis
by 
Servaes, Jan, 1952- editor.
Format: 
Electronic Resources
Publication Date 
2013
Excerpt: 
in Egypt / Emily Polk -- Two cases and two paradigms : connecting every village project and CSO Web2
Available: Copies:
17. 
Cover image for Net smart : how to thrive online
Net smart : how to thrive online
by 
Rheingold, Howard.
ebrary http://site.ebrary.com/id/10537983
http://mitpress-ebooks.mit.edu/product/net-smart
Format: 
Books
Publication Date 
2012
Excerpt: 
World Wide Web 2.0.
Available: Copies:
18. 
Cover image for Sport beyond television : the internet, digital media and the rise of networked media sport
Sport beyond television : the internet, digital media and the rise of networked media sport
Sport beyond television : the internet, digital media and the rise of networked media sport
by 
Hutchins, Brett, 1973-
Format: 
Books
Publication Date 
2012
Excerpt: 
Machine generated contents note: 1.Introduction: Fishing for Eyeballs -- 2.Television and the
Available: Copies:
19. 
Cover image for Rethinking reputation : how PR trumps marketing and advertising in the new media world
Rethinking reputation : how PR trumps marketing and advertising in the new media world
by 
Seitel, Fraser P.
Format: 
Books
Publication Date 
2012
Excerpt: 
659.2 S462R 2012
Available: Copies:
21. 
Cover image for Engagement marketing : how small business wins in a socially connected world
Engagement marketing : how small business wins in a socially connected world
Engagement marketing : how small business wins in a socially connected world
by 
Goodman, Gail F., 1960-
Format: 
Books
Publication Date 
2012
Excerpt: 
Engagement Marketing Cycle -- ch. 2 Deliver a WOW! Experience -- ch. 3 Entice to Stay in Touch -- ch. 4
Available: Copies:
22. 
Cover image for The handbook of online and social media research : tools and techniques for market researchers
The handbook of online and social media research : tools and techniques for market researchers
The handbook of online and social media research : tools and techniques for market researchers
by 
Poynter, Ray.
Cover image http://catalogimages.wiley.com/images/db/jimages/9780470710401.jpg
Format: 
Books
Publication Date 
2010
Excerpt: 
-- Online Quantitative Survey Research -- 1 Overview of Online Quantitative Research -- 2 Web Survey Systems
Available: Copies:
23. 
Cover image for Social media for trainers : techniques for enhancing and extending learning
Social media for trainers : techniques for enhancing and extending learning
by 
Bozarth, Jane, 1961-
Format: 
Books
Publication Date 
2010
Excerpt: 
Web 2.0.
Available: Copies:
24. 
Cover image for Brand media strategy : integrated communications planning in the digital era
Brand media strategy : integrated communications planning in the digital era
by 
Young, Antony, 1964-
Format: 
Books
Publication Date 
2010
Excerpt: 
2
Available: Copies:
25. 
Cover image for SocialCorp : social media goes corporate
SocialCorp : social media goes corporate
SocialCorp : social media goes corporate
by 
Postman, Joel.
Format: 
Books
Publication Date 
2009
Excerpt: 
people -- Balancing social media risk and reward -- Can you count everything that counts? -- SocialCorp 2
Available: Copies:
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