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2. 
Cover image for The IABC handbook of organizational communication : a guide to internal communication, public relations, marketing, and leadership
The IABC handbook of organizational communication : a guide to internal communication, public relations, marketing, and leadership
by 
Gillis, Tamara L.
Inhaltsverzeichnis Inhaltsverzeichnis
Format: 
Books
Publication Date 
2011
Excerpt: 
Communication in organizations Case studies
Available: Copies:
3. 
Cover image for Consumer behavior : building marketing strategy
Consumer behavior : building marketing strategy
by 
Hawkins, Del I.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0668/2005054357-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0668/2005054357-d.html
Format: 
Electronic Resources
Publication Date 
2007
Excerpt: 
Consumer behavior -- United States -- Case studies.
Available: Copies:
4. 
Cover image for How Toyota became #1 : leadership lessons from the world's greatest car company
How Toyota became #1 : leadership lessons from the world's greatest car company
by 
Magee, David, 1965-
Format: 
Books
Publication Date 
2007
Excerpt: 
Automobile industry and trade -- United States -- Management -- Case studies.
Available: Copies:
5. 
Cover image for Excellence in business communication
Excellence in business communication
by 
Thill, John V.
Table of contents http://catdir.loc.gov/catdir/toc/ecip067/2006003357.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014968087&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format: 
Books
Publication Date 
2007
Excerpt: 
Business communication -- United States -- Case studies.
Available: Copies:
6. 
Cover image for Practical homicide investigation : tactics, procedures, and forensic techniques
Practical homicide investigation : tactics, procedures, and forensic techniques
by 
Geberth, Vernon J.
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0648/2005053147-d.html
Format: 
Books
Publication Date 
2006
Excerpt: 
identification of WTC victims -- The Iceman case -- Dr. Zugibe's medical evaluation -- Forensic evaluation -- The
Available: Copies:
7. 
Cover image for No such thing as over-exposure : inside the life and celebrity of Donald Trump
No such thing as over-exposure : inside the life and celebrity of Donald Trump
by 
Slater, Robert, 1943-2014.
Table of contents http://catdir.loc.gov/catdir/toc/fy053/2004116294.html
Format: 
Books
Publication Date 
2005
Excerpt: 
Success in business -- United States -- Case studies.
Available: Copies:
8. 
Cover image for Alpha dogs : how your small business can become a leader of the pack
Alpha dogs : how your small business can become a leader of the pack
by 
Fenn, Donna.
Table of contents http://catdir.loc.gov/catdir/toc/fy0609/2006275386.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0910/2006275386-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0910/2006275386-d.html
Format: 
Books
Publication Date 
2005
Excerpt: 
Success in business -- United States -- Case studies.
Available: Copies:
9. 
Cover image for Trillion-dollar moms : marketing to a new generation of mothers
Trillion-dollar moms : marketing to a new generation of mothers
by 
Bailey, Maria T.
Table of contents http://catdir.loc.gov/catdir/toc/ecip054/2004028760.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0708/2004028760-d.html
Format: 
Books
Publication Date 
2005
Excerpt: 
buying behaviors of today's mothers and moms-to-be. They offer original consumer research, case studies
Available: Copies:
10. 
Cover image for Excellence in business communication
Excellence in business communication
by 
Thill, John V.
Format: 
Books
Publication Date 
2005
Excerpt: 
Business communication -- United States -- Case studies.
Available: Copies:
11. 
Cover image for Clues from killers : serial murder and crime scene messages.
Clues from killers : serial murder and crime scene messages.
by 
Gibson, Dirk Cameron.
Format: 
Books
Publication Date 
2004
Excerpt: 
Case studies.
Available: Copies:
12. 
Cover image for Giants of enterprise : seven business innovators and the empires they built
Giants of enterprise : seven business innovators and the empires they built
by 
Tedlow, Richard S.
Format: 
Books
Publication Date 
2003 2001
Excerpt: 
Entrepreneurship -- United States -- Case studies.
Available: Copies:
13. 
Cover image for Who says elephants can't dance? : inside IBM's historic turnaround
Who says elephants can't dance? : inside IBM's historic turnaround
by 
Gerstner, Louis V.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0911/2002027523-b.html
Publisher description http://catdir.loc.gov/catdir/description/hc041/2002027523.html
Format: 
Books
Publication Date 
2002
Excerpt: 
Corporate turnarounds -- United States -- Case studies.
Available: Copies:
14. 
Cover image for The creative business guide to running a graphic design business
The creative business guide to running a graphic design business
by 
Foote, Cameron S.
Format: 
Books
Publication Date 
2001
Excerpt: 
-- Appendices -- Twenty-Five Management Standards -- Six Management Case Studies -- A Designer's Short Course in
Available: Copies:
15. 
Cover image for Customers rule! : why the e-commerce honeymoon is over and where winning businesses go from here
Customers rule! : why the e-commerce honeymoon is over and where winning businesses go from here
by 
Blackwell, Roger D.
Sample text http://catdir.loc.gov/catdir/samples/random045/2001017343.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/random053/2001017343.html
Publisher description http://catdir.loc.gov/catdir/description/random0414/2001017343.html
Format: 
Books
Publication Date 
2001
Excerpt: 
players. In Customers Rule! they offer case studies that reveal the inside story of successful operations
Available: Copies:
16. 
Cover image for Cases in strategic management
Cases in strategic management
by 
Strickland, A. J. (Alonzo J.)
Format: 
Books
Publication Date 
1998
Excerpt: 
Industrial management -- United States -- Case studies.
Available: Copies:
17. 
Cover image for Corporate financial reporting : text and cases
Corporate financial reporting : text and cases
by 
Brownlee, E. Richard.
Format: 
Books
Publication Date 
1998
Excerpt: 
Corporations -- United States -- Accounting -- Case studies.
Available: Copies:
18. 
Cover image for Control your destiny or someone else will : lessons in mastering change--from the principles Jack Welch is using to revolutionize GE
Control your destiny or someone else will : lessons in mastering change--from the principles Jack Welch is using to revolutionize GE
by 
Tichy, Noel M., author.
Format: 
Books
Publication Date 
1994 1993
Excerpt: 
Electric industries -- United States -- Management -- Case studies.
Available: Copies:
19. 
Cover image for Consumer behavior : implications for marketing strategy
Consumer behavior : implications for marketing strategy
Consumer behavior : implications for marketing strategy
by 
Hawkins, Del I.
Format: 
Books
Publication Date 
1992
Excerpt: 
Consumer behavior -- United States -- Case studies.
Available: Copies:
20. 
Cover image for Cases in advertising
Cases in advertising
Cases in advertising
by 
Weilbacher, William M.
Format: 
Books
Publication Date 
1981
Excerpt: 
Advertising -- United States -- Case studies.
Available: Copies:
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