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1. 
Cover image for Content strategy at work : real-world stories to strengthen every interactive project
Content strategy at work : real-world stories to strengthen every interactive project
by 
Bloomstein, Margot.
Format: 
Books
Publication Date 
2012
Excerpt: 
, goals, and process -- Evolve the story over time -- From audit to action -- Curate content to drive the
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2. 
Cover image for Content strategy for the Web
Content strategy for the Web
by 
Halvorson, Kristina.
Format: 
Books
Publication Date 
2010
Excerpt: 
Describes the value of content strategy, discusses how to audit and analyze content, and looks at
Available: Copies:
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