Search Results for Consumer behavior -- Psychological aspects.

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36 Results Found

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Consumer behaviour.

Sethna, Zubin, author.

Format:

Books

Publication Date

2019

Excerpt:

Consumer behaviour. Sethna, Zubin, author.

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Customer sense : how the 5 senses influence buying behavior

Krishna, Aradhna.

Format:

Books

Publication Date

2013

Excerpt:

Marketing -- Psychological aspects.

Available: Copies:

Brandwashed : tricks companies use to manipulate our minds and persuade us to buy

Lindström, Martin, 1970-

Format:

Books

Publication Date

2012

Excerpt:

Brand choice -- Psychological aspects.

Available: Copies:

Unconscious branding : how neuroscience can empower (and inspire) marketing

Van Praet, Douglas.

Format:

Books

Publication Date

2012

Excerpt:

Consumer behavior -- Psychological aspects.

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Happy customers everywhere : how your business can profit from the insights of positive psychology

Schmitt, Bernd.

Format:

Books

Publication Date

2012

Excerpt:

Consumption (Economics) -- Psychological aspects.

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Online consumer behavior : theory and research in social media, advertising, and e-tail

Close, Angeline, editor.

Format:

Books

Publication Date

2012

Excerpt:

Online consumer behavior : theory and research in social media, advertising, and e-tail / Close

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Bounded rationality and industrial organization

Spiegler, Ran.

Format:

Books

Publication Date

2011

Excerpt:

Consumption (Economics) -- Psychological aspects.

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The psychology of marketing : cross-cultural perspectives

Raab, Gerhard.

Format:

Books

Publication Date

2010

Excerpt:

Consumer behavior -- Psychological aspects.

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The buying brain : secrets for selling to the subconscious mind

Pradeep, A. K., 1963-

Format:

Books

Publication Date

2010

Excerpt:

Marketing -- Psychological aspects.

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10.

Sensory marketing : research on the sensuality of products

Krishna, Aradhna.

Format:

Books

Publication Date

2010

Excerpt:

New products -- Psychological aspects.

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11.

Neuromarketing : exploring the brain of the consumer

Zurawicki, Leon.

Format:

Books

Publication Date

2010

Excerpt:

Marketing -- Psychological aspects.

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12.

The objects of affection : semiotics and consumer culture

Berger, Arthur Asa, 1933-

Format:

Books

Publication Date

2010

Excerpt:

Semiotics -- Psychological aspects.

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13.

Buy ology : how everything we believe about why we buy is wrong

Lindström, Martin, 1970-

Format:

Books

Publication Date

2009 2008

Excerpt:

Marketing -- Psychological aspects.

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14.

Buyology : how everything we believe about why we buy is wrong

Lindström, Martin, 1970-

Format:

Books

Publication Date

2008

Excerpt:

Marketing -- Psychological aspects.

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15.

Gravitational marketing : the science of attracting customers

Vee, Jimmy, 1975-

Publisher description http://www.loc.gov/catdir/enhancements/fy0741/2007034467-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0743/2007034467-t.html
Contributor biographical information http://www.loc.gov/catdir/enhancements/fy0808/2007034467-b.html

Format:

Books

Publication Date

2008

Excerpt:

Marketing -- Psychological aspects.

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16.

Advertising and the mind of the consumer : what works, what doesn't, and why.

Sutherland, Max.

Format:

Books

Publication Date

2008

Excerpt:

Advertising -- Psychological aspects.

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17.

Predictably irrational : the hidden forces that shape our decisions

Ariely, Dan.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016660378&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016660378&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Book web site http://www.predictablyirrational.com/
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1001/2008273863-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1001/2008273863-d.html

Format:

Books

Publication Date

2008

Excerpt:

Economics -- Psychological aspects.

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18.

The culture code : an ingenious way to understand why people around the world buy and live as they do

Rapaille, Clotaire.

Sample text http://catdir.loc.gov/catdir/enhancements/fy0626/2005058128-s.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0626/2005058128-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0626/2005058128-d.html

Format:

Books

Publication Date

2007

Excerpt:

Consumer behavior -- Psychological aspects.

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19.

Preattentive processing of web advertising

Yoo, Chan Yun.

Table of contents only http://www.loc.gov/catdir/toc/ecip0717/2007018343.html

Format:

Books

Publication Date

2007

Excerpt:

Internet advertising -- Psychological aspects.

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20.

The Brand innovation manifesto : how to build brands, redefine markets, and defy conventions

Grant, John, 1964-

NetLibrary
E-book - Full text from MyiLibrary
Table of contents http://catdir.loc.gov/catdir/toc/ecip068/2006005380.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014874956&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=014874956&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2006

Excerpt:

Brand name products -- Psychological aspects.

Available: Copies:

21.

The culture code : an ingenious way to understand why people around the world buy and live as they do

Rapaille, Clotaire.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0626/2005058128-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0626/2005058128-d.html
Sample text http://catdir.loc.gov/catdir/enhancements/fy0626/2005058128-s.html

Format:

Books

Publication Date

2006

Excerpt:

Consumer behavior -- Psychological aspects.

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22.

The Century of the self. Episode 1, Happiness machines

Curtis, Adam.

Format:

Video disc

Publication Date

2006

Excerpt:

Consumption (Economics) -- Psychological aspects.

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23.

Performing consumers : global capital and its theatrical seductions

Wickstrom, Maurya.

Connect
Connect
Publisher description http://www.loc.gov/catdir/enhancements/fy0654/2006000390-d.html
Table of contents only http://www.loc.gov/catdir/toc/ecip066/2006000390.html

Format:

Books

Publication Date

2006

Excerpt:

Stores, Retail -- Psychological aspects.

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24.

Emotion and reason in consumer behavior

Chaudhuri, Arjun.

Format:

Books

Publication Date

2006

Excerpt:

Consumer behavior -- Psychological aspects.

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25.

Consuming experience

Carù, Antonella.

Publisher description http://www.loc.gov/catdir/enhancements/fy0654/2006014545-d.html
Table of contents only http://www.loc.gov/catdir/toc/ecip0613/2006014545.html

Format:

Books

Publication Date

2006

Excerpt:

Consumer behavior -- Social aspects.

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26.

Shop 'til you drop : consumer behavior and American culture

Berger, Arthur Asa, 1933-

Format:

Books

Publication Date

2005

Excerpt:

Consumers' preferences -- Psychological aspects -- United States.

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27.

Market-driven thinking : achieving contextual intelligence

Woodside, Arch G.

Table of contents http://www.loc.gov/catdir/toc/ecip054/2004028555.html

Format:

Books

Publication Date

2005

Excerpt:

Consumer behavior -- Psychological aspects.

Available: Copies:

28.

Clued in : how to keep customers coming back again and again

Carbone, Lewis P.

Format:

Books

Publication Date

2004

Excerpt:

Consumer behavior -- Psychological aspects.

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29.

Why we shop : emotional rewards and retail strategies

Pooler, Jim.

Format:

Books

Publication Date

2003

Excerpt:

Shopping -- Psychological aspects.

Available: Copies:

30.

How customers think : essential insights into the mind of the market

Zaltman, Gerald.

Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1569001

Format:

Books

Publication Date

2003

Excerpt:

Consumer behavior -- Psychological aspects.

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31.

The personality continuum and consumer behavior

Albanese, Paul J.

Format:

Books

Publication Date

2002

Excerpt:

The personality continuum and consumer behavior / Albanese, Paul J.

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32.

Why we buy : the science of shopping

Underhill, Paco.

Format:

Books

Publication Date

2000

Excerpt:

Shopping -- Psychological aspects.

Available: Copies:

33.

Commitment-led marketing : the key to brand profits is in the customer's mind

Hofmeyr, J. H. (Jan H.)

Table of contents http://catdir.loc.gov/catdir/toc/wiley021/2001281572.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley042/2001281572.html
Publisher description http://catdir.loc.gov/catdir/description/wiley035/2001281572.html

Format:

Books

Publication Date

2000

Excerpt:

Marketing -- Psychological aspects.

Available: Copies:

34.

Consumer psychology for marketing

Foxall, G. R.

Format:

Books

Publication Date

1998

Excerpt:

Marketing -- Psychological aspects.

Available: Copies:

35.

Understanding the consumer : a psychological approach

Statt, David A., 1942-

Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=780392&custom_att_2=simple_viewer

Format:

Books

Publication Date

1997

Excerpt:

Consumer behavior -- Psychological aspects.

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36.

Consumer psychology for marketing

Foxall, G. R.

Format:

Books

Publication Date

1997

Excerpt:

Marketing -- Psychological aspects.

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