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1. 
Cover image for Comparing and contrasting marketing assumptions and advertising strategies in Japan and the United States : case studies
by 
Helgert, Joseph P.
Format: 
Books
Publication Date 
2005
Excerpt: 
Advertising -- United States -- Case studies.
Available: Copies:
2. 
Cover image for Cyberethics : morality and law in cyberspace
by 
Spinello, Richard A., author.
Format: 
Books
Publication Date 
2014
Excerpt: 
-- Case Studies: DoubleClick: The Ethics of Online Advertising -- Facebook's "Unfriendly" Privacy Policies
Available: Copies:
4. 
Cover image for Killer Facebook ads : master cutting-edge Facebook advertising techniques
by 
Weintraub, Marty, 1959-
Format: 
Books
Publication Date 
2011
Excerpt: 
Killer Facebook ads : master cutting-edge Facebook advertising techniques / Weintraub, Marty, 1959-
Available: Copies:
5. 
Cover image for Globalisation and advertising in emerging economies : Brazil, Russia, India and China
by 
Ciochetto, Lynne.
Format: 
Books
Publication Date 
2011
Excerpt: 
Advertising -- Economic aspects -- Case studies.
Available: Copies:
6. 
Cover image for Crisis communications : a casebook approach
by 
Fearn-Banks, Kathleen.
Format: 
Books
Publication Date 
2011
Excerpt: 
Advertising -- Case studies.
Available: Copies:
7. 
Cover image for Campaign communication and political marketing
by 
Maarek, Philippe J.
Format: 
Books
Publication Date 
2011
Excerpt: 
intenational case studies including the campaigns of Barack Obama and Nicolas Sarkozy. Analyses the impact of
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8. 
Cover image for The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly
by 
Scott, David Meerman.
Format: 
Books
Publication Date 
2011
Excerpt: 
information on how to measure the success of your campaigns; a range of new tools; fresh case studies
Available: Copies:
9. 
Cover image for Crisis communications student workbook
by 
Fearn-Banks, Kathleen.
Format: 
Books
Publication Date 
2010
Excerpt: 
Advertising -- Case studies.
Available: Copies:
by 
Springer, Paul.
Format: 
Books
Publication Date 
2009
Excerpt: 
Advertising campaigns -- Case studies.
Available: Copies:
11. 
Cover image for Strategic advertising management
by 
Percy, Larry.
Format: 
Books
Publication Date 
2009
Excerpt: 
Strategic advertising management / Percy, Larry.
Available: Copies:
12. 
Cover image for Ethics in psychology and the mental health professions : standards and cases
by 
Koocher, Gerald P.
Format: 
Books
Publication Date 
2008
Excerpt: 
have contributed to its popularity, including hundreds of case studies that provide illustrative
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