Search Results for Personal branding.

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Marketing

Grewal, Dhruv.

Format:

Books

Publication Date

2014

Excerpt:

-- Advertising, public relations, and sales promotions -- Personal selling and sales management -- Glossary

Available: Copies:

The complete marketer : 60 essential concepts for marketing excellence

McDonald, Malcolm.

Format:

Books

Publication Date

2013

Excerpt:

Boston matrix ; The directional policy matrix ; The Ansoff matrix -- Managing the marketing mix. Branding

Available: Copies:

Organizational communication : a critical approach

Mumby, Dennis K.

Format:

Books

Publication Date

2013

Excerpt:

Communication in the New Workplace -- 12. Branding and Consumption -- 13. Organizational Communication

Available: Copies:

Fashion cultures revisited : theories, explorations and analysis

Bruzzi, Stella, 1962-

Format:

Books

Publication Date

2013

Excerpt:

-- The digital fashion film / Gary Needham -- Personal fashion blogs: screens and mirrors in digital self

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Representations of global poverty : aid, development and international NGOs

Dogra, Nandita.

Format:

Books

Publication Date

2012

Excerpt:

isomorphism - professionalisation, marketisation and branding -- Decontextualisation and dehistoricisation of

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Breakthrough branding : how smart entrepreneurs and intrapreneurs transform a small idea into a big brand

Kaputa, Catherine, 1948-

Format:

Books

Publication Date

2012

Excerpt:

Breakthrough branding : how smart entrepreneurs and intrapreneurs transform a small idea into a big

Available: Copies:

Advertising : an integrated marketing communication perspective

Belch, George E. (George Edward), 1951-

Format:

Books

Publication Date

2012 2011

Excerpt:

insight -- 6. Branding and building relationships with the database -- Part 3. Plannind and decision

Available: Copies:

Cover image for The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly

The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, & viral marketing to reach buyers directly

Scott, David Meerman.

Cover image http://catalogimages.wiley.com/images/db/jimages/9781118026984.jpg

Format:

Books

Publication Date

2011

Excerpt:

organization -- The buyer person profile -- Reaching senior executives -- The importance of buyer personas in

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Guerrilla marketing for job hunters 2.0 : 1,001 unconventional tips, tricks, and tactics for landing your dream job

Levinson, Jay Conrad.

Format:

Books

Publication Date

2009

Excerpt:

. Personal branding guerrilla style : shape up your brand with attitude ; Your guerrilla job-hunting strategy

Available: Copies:

10.

Leadership brand : developing customer-focused leaders to drive performance and build lasting value

Ulrich, David, 1953-

Table of contents http://catdir.loc.gov/catdir/toc/ecip0712/2007009122.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016140697&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016140697&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1308/2007009122-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1311/2007009122-d.html

Format:

Books

Publication Date

2007

Excerpt:

Branding leadership -- The case for building a leadership brand -- Creating a leadership brand

Available: Copies:

11.

Let them eat cake : marketing luxury to the masses-as well as the classes

Danziger, Pamela N.

Format:

Books

Publication Date

2005

Excerpt:

's passion -- 7. Personal luxury products - personal luxury performance parameters -- 8. Luxury experiences

Available: Copies:

12.

Brain tattoos : creating unique brands that stick in your customers' minds

Post, Karen.

Connect to electronic version
Table of contents http://catdir.loc.gov/catdir/toc/ecip0419/2004014340.html

Format:

Books

Publication Date

2005

Excerpt:

Branding (Marketing)

Available: Copies:

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