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1. 
Cover image for Advertising and promotions : an integrated brand approach
Advertising and promotions : an integrated brand approach
by 
Semenik, Richard J.
Format: 
Books
Publication Date 
2012
Excerpt: 
Advertising and promotions : an integrated brand approach / Semenik, Richard J.
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2. 
Cover image for A century of American icons : 100 products and slogans from the 20th century consumer culture
A century of American icons : 100 products and slogans from the 20th century consumer culture
by 
Cross, Mary, 1934-
Format: 
Books
Publication Date 
2002
Excerpt: 
Advertising -- Brand name products -- United States -- History -- 20th century.
Available: Copies:
3. 
Cover image for Writer's encyclopedia
Writer's encyclopedia
Format: 
Books
Publication Date 
1996
Excerpt: 
; the history of book publishing, and facts about careers in writing; and legal and ethical guidelines
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