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1. 
Cover image for Research methodology : business and management contexts
Research methodology : business and management contexts
by 
Bryman, Alan, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
: Data gathering methods -- 9. Sampling -- 10. Surveys and questionnaires -- 11. Interviews and focus
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2. 
Cover image for Marketing research : a practical approach for the new Millennium
Marketing research : a practical approach for the new Millennium
by 
Hair, Joseph F.
Format: 
Books
Publication Date 
2000
Excerpt: 
. Exploratory designs: in-depth interviews and focus groups -- Ch. 9. Descriptive research designs: survey
Available: Copies:
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