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1. 
Cover image for Marketing research : using analytics to develop market insights
by 
McDaniel, Carl, Jr., 1941- author.
Format: 
Books
Publication Date 
2021
Excerpt: 
-time market researcher. He fully understands the difference between theory and practice. We are in a major
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2. 
Cover image for Exploring public relations : global strategic communication
by 
Tench, Ralph, author.
Format: 
Books
Publication Date 
2017
Excerpt: 
with theory and real-life application, making use of a number of pedagogical features including case
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3. 
Cover image for Research methodology : a step-by-step guide for beginners
by 
Kumar, Ranjit, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
-- Study designs in quantitative research -- Study designs based on the number of contacts -- Study designs
Available: Copies: