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00000IIE

Relationship marketing and customer relationship management

Roberts-Lombard, Mornay, editor.

Format:

Books

Publication Date

2018

Excerpt:

-- Planning and organising a CRM strategy -- Implementing customer relationship management in an organisation

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Supply chain management : strategy, planning, and operation

Chopra, Sunil, 1960-

Format:

Books

Publication Date

2013 2012

Excerpt:

Supply chain management : strategy, planning, and operation / Chopra, Sunil, 1960-

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Citizen voices : performing public participation in science and environment communication

Phillips, Louise (Louise J.)

Format:

Books

Publication Date

2012

Excerpt:

citizen voices in different national, cultural and institutional contexts. Building bridges across media

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Integrated marketing communications

Ouwersloot, Hans.

Format:

Books

Publication Date

2008

Excerpt:

-- Media characteristics -- The Internet and interactivity -- Media planning -- Building the brand: product

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Fundamentals of management : essential concepts and applications

Robbins, Stephen P., 1943-

Format:

Books

Publication Date

2004

Excerpt:

Practices -- Managing in a Contemporary World -- Planning -- Foundations of Planning -- Foundations of

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