4 Results Found
0000IIE
1.
by
Smith, Ronald D., 1948- author.
Format:
Books
Publication Date
2021
Excerpt:
Formative research -- Strategy -- Tactics -- Evaluative research.
2.
by
George, Richard, 1968- author.
Format:
Books
Publication Date
2019
Excerpt:
. Characteristics of tourism marketing -- PART II: Gathering information for decision making -- The tourism
3.
by
Schiffman, Leon G., author.
Format:
Books
Publication Date
2019
Excerpt:
Motivation research (Marketing)
4.
by
Lamb, Charles W.
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0621/2004555467-d.html
Format:
Books
Publication Date
2004
Excerpt:
Decision-Making and marketing Research -- Segmenting and Targeting Markets -- Positioning the Firm and its