. It contains encounters, discussion questions, practical exercises and case studies to stimulate self

Relationship Management (fourth edition) includes new South African case studies illustrating RM and CRM within

South Africa, 1996--Common law--Legislation--The courts/case law--Academic/legal writings--The role of

areas of application. This new edition has been comprehensively updated and includes case studies and

-- Part F. Case studies.

understanding of complex theories -- Current, relevant case reviews -- Suggested questions/tasks at the end of

numerous figures and "strategy in action" case studies to support the theory. The strategic management

African setting through case studies.

. It contains encounters, discussion questions, practical exercises and case studies to stimulate self

selling -- Marketing with white papers and special reports -- Marketing with case sudies and testemonials

provides a wealth of diverse real-world case studies to help readers make the transition from theory to

professional responisibility -- Case law -- Common law -- Customary law -- Secondary sources -- The court