Relationship marketing and customer relationship management / Roberts-Lombard, Mornay, editor.

Purchasing and supply management / Badenhorst, J. A. (Johanna Adolphina), 1954- editor.

The strategic management process: a South African perspective J.A.A (Kobus) Lazenby editor.

provides a wealth of diverse real-world case studies to help readers make the transition from theory to

authors and a range of global case studies. --

Personnel management -- Case studies.