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1. 
Cover image for The copywriter's handbook : a step-by-step guide to writing copy that sells
The copywriter's handbook : a step-by-step guide to writing copy that sells
by 
Bly, Robert W., author.
Format: 
Books
Publication Date 
2020
Excerpt: 
, creative directors, freelance writers, marketing managers . . . even small business owners and information
Available: Copies:
2. 
Cover image for The content marketing handbook : how to double the results of your marketing campaigns
The content marketing handbook : how to double the results of your marketing campaigns
by 
Bly, Robert W., author.
Format: 
Books
Publication Date 
2020
Excerpt: 
The content marketing handbook : how to double the results of your marketing campaigns / Bly
Available: Copies:
3. 
Cover image for Integrated marketing communication
Integrated marketing communication
Integrated marketing communication
by 
Van Heerden, Neels, 1957-
EBSCO https://ezproxy.iielearn.ac.za/login?url=https://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=2126164&site=ehost-live&scope=site
Format: 
Books
Publication Date 
2019
Excerpt: 
Integrated marketing communication / Van Heerden, Neels, 1957-
Available: Copies: