Consumer Behaviour 4e Roberts-Lombard, Mornay

Consumer Behaviour : a South African perspective / Yathika Gowpall & Carinda Williams

Organisational behaviour : a contemporary South African perspective / Werner, Amanda, editor.

Organisational behaviour : a contemporary South African perspective / Werner, Amanda, editor.

The marketing world -- The marketing environment -- Consumer behaviour -- Market segmentation

The marketing world -- The marketing environment -- Consumer behaviour -- Market segmentation

marketing, marketing research, consumer behaviour, and digital and social media marketing. Practical in

. Organising. Principles of organising -- Value chain and e-business -- pt. V. Leading. Individual behaviour in

: Analysing the tourism market -- 6. Segmentation, targeting, and positioning -- 7. Consumer behaviour in

The marketing world -- The marketing environment -- Consumer behaviour -- Market segmentation

. Organising. Principles of organising -- Value chain and e-business -- pt. V. Leading. Individual behaviour in

The marketing world -- The marketing environment -- Consumer behaviour -- Market segmentation