
Business management : a value chain approach
Title:
Business management : a value chain approach
Author:
Nieman, Gideon.
ISBN:
9780627025822
Edition:
2nd ed.
Publication Information:
Pretoria : Van Schaik Publishers, 2006.
Physical Description:
xxi, 447 pages
Contents:
Introduction to business management: a value chain perspective -- Environmental analysis -- The entrepreneurial process -- Establishing a business -- General management and leadership -- Purchasing and inbound logistics -- Production/operations management and outbound logistics -- Marketing management -- Introduction to financial management -- Financial decision-making -- Human resources management -- Communication management -- Information management and e-business -- Managing diversity -- Business ethics -- International management and globalisation -- Managing creativity and innovation: an intrapreneurial approach -- Environmental management -- Corporate governance -- Black economic empowerment.