-- 13Planning for the harvest-- 14Building customer relationship-- 15Product development and supply

, project organization, and all-important "people" aspects-project leadership, team building, conflict

; Planning for entrepreneurs ; Creating revenue models ; Learning from failure -- Part IV. Resourcing new

. Forecasting financial requirements -- 12. A firm’s sources of financing -- 13. Planning for the harvest -- 14

-Based Repositories -- Simplified Building And Testing Of Windows Store Apps -- MSTest Support Removed -- Enhanced

Explains the best way to ensure a successful project, including planning, leading, maintaining

Strategic planning.

Communications function / Strategic Planning: Timeless Wisdom Still Shapes Successful Communication Programs

marketing -- Role of marketing in strategic planning -- Marketing environment -- Marketing information

-- Media characteristics -- The Internet and interactivity -- Media planning -- Building the brand: product

-to-business marketing (B2B) -- Stakeholders in relationship marketing -- Planning a CRM strategy -- Implementing CRM in

managing products -- Internal marketing -- Building customer loyalty through quality -- Pricing products