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1. 
Cover image for Marketing for hospitality and tourism
Marketing for hospitality and tourism
by 
Kotler, Philip.
Format: 
Books
Publication Date 
1999
Excerpt: 
buying behavior. -- 7. Organizational buyer behavior of group market. -- 8. Market segmentation
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2. 
Cover image for Developing managerial skills in organizational behavior : exercises, cases, and readings
Developing managerial skills in organizational behavior : exercises, cases, and readings
Developing managerial skills in organizational behavior : exercises, cases, and readings
by 
Mainiero, Lisa A.
Table of contents http://www.gbv.de/dms/bowker/toc/9780132081900.pdf
Format: 
Books
Publication Date 
1993
Excerpt: 
Organizational behavior -- Case studies.
Available: Copies:
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