IIE Logo

IIE
Switch to list view
Switch to thumbnail view
Select an Action
4 Results Found Subscribe to search results
0000IIE
Print
1. 
Cover image for Marketing management
Marketing management
by 
Kotler, Philip, author.
Format: 
Books
Publication Date 
2016
Excerpt: 
integrated marketing communications -- Managing mass communications: advertising, sales promotions, events
Available: Copies:
2. 
Cover image for Strategic marketing
Strategic marketing
by 
Cravens, David W.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0619/2004061068-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0619/2004061068-d.html
Format: 
Books
Publication Date 
2006
Excerpt: 
. 12. Promotion, advertising, and sales promotion strategies -- Ch. 13. Sales force, Internet, and
Available: Copies:
3. 
Cover image for Sales management
Sales management
by 
Calvin, Robert J.
Table of contents http://catdir.loc.gov/catdir/toc/mh021/00046462.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh041/00046462.html
Publisher description http://catdir.loc.gov/catdir/description/mh021/00046462.html
Format: 
Books
Publication Date 
2001
Excerpt: 
Sales management / Calvin, Robert J.
Available: Copies:
4. 
Cover image for Basic principles of financial management for a small business
Basic principles of financial management for a small business
Basic principles of financial management for a small business
by 
Kritzinger, Alba.
Format: 
Books
Publication Date 
1996
Excerpt: 
: Financial ratios ; Sales forecasting ; The break-even analysis ; Budgets ; Credit and debt collection policy
Available: Copies:
Limit Search Results
Access Level
Author
Format
Item Category 1
Material Type
Language
Library
Shelf Location
Publication Date
Subject
Item Available
Advanced Search Location