Internet marketing : strategy, implementation and practice / Chaffey, Dave, 1963-

Internet marketing : readings and online resources / Richardson, Paul, 1962-

discusses how the traces consumers leave on the internet (their digital footprint) guides marketers in micro

Internet marketing.

Digital marketing excellence : planning, optimizing and integrating online marketing / Smith, P. R

Internet marketing.

Introduction to marketing / Strydom, J. W. (Johan Wilhelm), 1952- editor.

Internet marketing.

relations, marketing, and leadership / Gillis, Tamara L.

eMarketing : the essential guide to digital marketing / Stokes, Rob (eMarketing specialist)

Hospitality and travel marketing / Morrison, Alastair M.

Integrated marketing communications in advertising and promotion / Shimp, Terence A.