Marketing communication : an integrated approach / Koekemoer, Ludi.

Integrated marketing communication / Van Heerden, Neels, 1957-

Marketing management / Kotler, Philip, author.

Marketing communication : an integrated approach / Koekemoer, Ludi.

Principles of marketing / Kotler, Philip (Philip J.), 1931-

Advertising, promotion, and other aspects of integrated marketing communications / Shimp, Terence A.

and management -- Supporting brands through marketing communication -- Capitalising on a successful

Integrated marketing communication : a contemporary approach / Du Plessis, P. J. (Phillipus Jacobus

Hospitality and travel marketing / Morrison, Alastair M.

Principles of marketing / Kotler, Philip.

International marketing / Cateora, Philip R., author.

Marketing management / Kotler, Philip.