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1. 
Cover image for Public Relations: principles and practice
by 
Dalla Pria, Madel.
Format: 
Books
Publication Date 
2021
Excerpt: 
: Motivating and leading PR teams; Chapter 10: Digital technology and PR; Chapter 11: PR research for
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2. 
Cover image for The psychology of advertising
by 
Fennis, Bob Michaël, 1968- author.
Format: 
Books
Publication Date 
2021
Excerpt: 
psychological theories and empirical research findings to real-life industry examples, showing how scientific
Available: Copies:
by 
Cunningham, Nicole.
Format: 
Books
Publication Date 
2018
Excerpt: 
. Branding decisions -- 16. Digital media marketing -- 17. Integrated marketing communication -- 18. Business
Available: Copies:
4. 
Cover image for Teachers discovering computers : integrating technology in a changing world
by 
Gunter, Glenda A., author.
Format: 
Books
Publication Date 
2015
Excerpt: 
Computer And What Does It Do? -- The Evolution Of Computers And Digital Media -- What Is Digital Media
Available: Copies:
5. 
Cover image for Writer's Digest handbook of magazine article writing
by 
Ruberg, Michelle, 1980-
Format: 
Books
Publication Date 
2005
Excerpt: 
-to-date information on e-querying, writing for digital media, knowing your e-rights, and the core topics of magazine
Available: Copies:
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