Applied strategic marketing
Title:
Applied strategic marketing
Author:
Jooste, C. J. (Christiaan Johannes), 1947-
ISBN:
9780796224798
Edition:
3rd ed.
Publication Information:
Sandton : Heinemann, 2009.
Physical Description:
viii, 472 pages : illustrations ; 24 cm
General Note:
Previous editions authored by P.J. du Plessis, C.J. Jooste, J.W. Strydom.
Copies: