Search Results for Advertising -- History.

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10 Results Found

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From Groot Constantia to Google, 1685 to 2010 : a colourful history of brands and branding in South Africa

Morris, Michael, 1959-

Format:

Books

Publication Date

2011

Excerpt:

From Groot Constantia to Google, 1685 to 2010 : a colourful history of brands and branding in South

Available: Copies:

The king of Madison Avenue : David Ogilvy and the making of modern advertising

Roman, Kenneth.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0828/2008040118.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0901/2008040118-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0901/2008040118-d.html

Format:

Books

Publication Date

2009

Excerpt:

Advertising agencies -- United States -- History -- 20th century.

Available: Copies:

Media studies : an introduction

Kolker, Robert Phillip.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0828/2008041559.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=017009411&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=017009411&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2009

Excerpt:

"New media, journalism, advertising, and radio, television, and film are dynamic parts of our daily

Available: Copies:

International marketing

Cateora, Philip R.

Digital material
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0632/2005057682-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0632/2005057682-d.html

Format:

Books

Publication Date

2007

Excerpt:

of International Trade -- Part II The Cultural Environment of Global Markets -- History and Geography

Available: Copies:

International marketing

Cateora, Philip R.

Format:

Electronic Resources

Publication Date

2005

Excerpt:

-- Integrated marketing communications and international advertising -- Personal selling and sales management

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International marketing

Cateora, Philip R.

Format:

Books

Publication Date

2002

Excerpt:

communications and international advertising -- 17. Personal selling and sales management -- 18. Pricing for

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Multimedia literacy

Hofstetter, Fred T. (Fred Thomas), 1949-

Format:

Books

Publication Date

2001

Excerpt:

-- Advertising and Electronic Brochures -- Mass Market Applications -- Education -- Cognitive Versus Behavioral

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Celebrating the best of South African advertising and design, 1994-2000.

Affinity Advertising and Publishing.

Format:

Books

Publication Date

2000

Excerpt:

Celebrating the best of South African advertising and design, 1994-2000. Affinity Advertising and

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Introduction to public relations and advertising

Du Plessis, D. F.

Format:

Books

Publication Date

2000

Excerpt:

Introduction to public relations and advertising / Du Plessis, D. F.

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10.

International marketing

Cateora, Philip R.

Format:

Books

Publication Date

1996

Excerpt:

-- International Distribution System -- Global Advertising and Promotion Effort -- Personal Selling and Personnel

Available: Copies:

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