decisions -- Pricing decisions -- Distribution management (placement) and retailing -- Marketing

governance -- Capital structure and the cost of capital -- Portfolio management and the capital asset pricing

governance -- Capital structure and the cost of capital -- Portfolio management and the capital asset pricing

-volume-profit analaysis-- Measuring relevant cost and revant costs and revenues for decision making-- Pricing decisions

decisions -- Pricing decisions -- Distribution management (placement) and retailing -- Marketing

Transportation and the economy -- Transportation technology and systems -- Costing and pricing for

competitive markets -- Market structure and competitive strategy -- Market power -- Pricing with market power

. Building customer relationships -- 15. Product development and supply chain management -- 16. Pricing and

decisions -- Pricing decisions -- Distribution management (placement) and retailing -- Marketing

('distribution') -- Pricing -- Promotion ('integrated marketing communication') -- The service marketing plan.

decisions -- Pricing decisions -- Distribution management (placement) and retailing -- Marketing

retail business -- Part 6. Merchandise management and pricing -- Part 7. Communicating with the customer