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Cover image for Consumers

by

Arnould, Eric J.

Table of contents http://catdir.loc.gov/catdir/toc/mh031/2002041065.html
Publisher description http://catdir.loc.gov/catdir/description/mh031/2002041065.html

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Books

Publication Date

2004

Excerpt:

Consumentengedrag.

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Cover image for How customers think : essential insights into the mind of the market

How customers think : essential insights into the mind of the market

How customers think : essential insights into the mind of the market

by

Zaltman, Gerald.

Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1569001

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Books

Publication Date

2003

Excerpt:

Consumentengedrag.

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