12 Results Found Subscribe to search results
000000000000IIE
Print
2. 
Cover image for Key marketing metrics : the 50+ metrics every manager needs to know
by 
Farris, Paul W., author.
Format: 
Books
Publication Date 
2017
Excerpt: 
Management -- Customer Profitability -- Sales Force And Channel Management -- Pricing Strategy -- Promotion
Available: Copies:
3. 
Cover image for Marketing fashion : strategy, branding and promotion
by 
Posner, Harriet, author.
Format: 
Books
Publication Date 
2015
Excerpt: 
Marketing fashion : strategy, branding and promotion / Posner, Harriet, author.
Available: Copies:
4. 
Cover image for Advertising, promotion, and other aspects of integrated marketing communications
by 
Shimp, Terence A.
Format: 
Books
Publication Date 
2013
Excerpt: 
Sales promotion.
Available: Copies:
5. 
Cover image for The graphic designer's business survival guide
by 
Daniels, Lawrence J., 1942-
Format: 
Books
Publication Date 
2013
Excerpt: 
Small business -- Management.
Available: Copies:
by 
Du Plessis, P. J. (Phillipus Jacobus), 1943-
Format: 
Books
Publication Date 
2010
Excerpt: 
Sales promotion -- South Africa.
Available: Copies:
8. 
Cover image for Introduction to marketing
by 
Lamb, Charles W.
Format: 
Books
Publication Date 
2006 2005
Excerpt: 
Marketing -- Management.
Available: Copies:
9. 
Cover image for Effective marketing : creating and keeping customers
by 
Zikmund, William G.
Format: 
Books
Publication Date 
2002
Excerpt: 
communications -- Advertising and public relations in an e-commerce world -- Personal selling, sales management
Available: Copies:
by 
Kotler, Philip.
Format: 
Electronic Resources
Publication Date 
2001
Excerpt: 
promotion, and public relations -- Personal selling and sales management -- Direct and online marketing: the
Available: Copies:
11. 
Cover image for International marketing
by 
Cateora, Philip R.
Format: 
Books
Publication Date 
1999
Excerpt: 
and sales management -- Pricing for international markets -- Negotiating with international customers
Available: Copies:
12. 
Cover image for Advertising communications & promotion management
by 
Rossiter, John R.
Format: 
Regular print
Publication Date 
1997
Excerpt: 
Advertising communications & promotion management / Rossiter, John R.
Available: Copies:
Limit Search Results
Access Level
Format
Language
Item Available