19 Results Found
000000000000IIE
by
Van Heerden, Neels, 1957-
Format:
Books
Publication Date
2019
Excerpt:
Sales promotion.
2.
by
O'Guinn, Thomas C.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html
Format:
Books
Publication Date
2015
Excerpt:
Advertising and integrated brand promotion / O'Guinn, Thomas C.
3.
by
Kelley, Larry D., 1955-
Format:
Electronic Resources
Publication Date
2015
Excerpt:
Advertising media planning : a brand management approach / Kelley, Larry D., 1955-
4.
by
Posner, Harriet, author.
Format:
Books
Publication Date
2015
Excerpt:
Marketing fashion : strategy, branding and promotion / Posner, Harriet, author.
5.
by
Davis, John, 1960 February 17- author.
Format:
Books
Publication Date
2013
Excerpt:
-- section 7. Advertising/promotion metrics -- section 8. Direct marketing metrics -- section 9. Online
6.
by
Shimp, Terence A.
Format:
Books
Publication Date
2013
Excerpt:
Sales promotion.
7.
by
Semenik, Richard J.
Format:
Books
Publication Date
2012
Excerpt:
Advertising and promotions : an integrated brand approach / Semenik, Richard J.
8.
by
Dahlén, Micael.
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Format:
Books
Publication Date
2010
Excerpt:
and media planning -- Public relations and hybrid marketing communications -- Sales and sales
by
Du Plessis, P. J. (Phillipus Jacobus), 1943-
Format:
Books
Publication Date
2010
Excerpt:
Sales promotion -- South Africa.
10.
by
Ouwersloot, Hans.
Format:
Books
Publication Date
2008
Excerpt:
placements, events, sponsorships and packaging -- Publicity and public relations -- Sales promotion
11.
by
Arens, William F.
Table of contents http://catdir.loc.gov/catdir/toc/ecip077/2006103506.html
Format:
Books
Publication Date
2008
Excerpt:
-- Relationship building : direct marketing, personal selling, and sales promotion -- Relationship building
12.
by
Lamb, Charles W.
Format:
Books
Publication Date
2006 2005
Excerpt:
communications -- Advertising and public relations -- Sales promotion and personal selling -- Pricing decisions