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1. 
Cover image for Measuring marketing : 110+ key metrics every marketer needs
by 
Davis, John, 1960 February 17- author.
Format: 
Books
Publication Date 
2013
Excerpt: 
Measuring marketing : 110+ key metrics every marketer needs / Davis, John, 1960 February 17- author.
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3. 
Cover image for Anatomy for the artist
by 
Simblet, Sarah.
Format: 
Books
Publication Date 
2001
Excerpt: 
Davis, John.
Available: Copies:
4. 
Cover image for Kellogg on branding in a hyper-connected world
by 
Tybout, Alice M. éditeur intellectuel.
Format: 
Books
Publication Date 
2019
Excerpt: 
-- Transforming a historic brand for a hyper-connected world : the John Deere story / Denny Docherty, Mike Porter
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5. 
Cover image for Kellogg on branding : the marketing faculty of the Kellogg School of Management
by 
Tybout, Alice M.
Format: 
Books
Publication Date 
2005
Excerpt: 
-- Designing brands / Bobby J. Calder -- Brand meaning / John F. Sherry, Jr. -- Competitive brand strategies
Available: Copies:
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