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1.

Cover image for Principles of marketing

Principles of marketing

by

Kotler, Philip, author.

Format:

Books

Publication Date

2024

Excerpt:

Principles of marketing / Kotler, Philip, author.

Available: Copies:

2.

Cover image for Experiential Marketing : integrated theory & strategic application.

Experiential Marketing : integrated theory & strategic application.

by

Leahy, Rose. Fenton, Pio. Barry, Holly

Format:

Books

Publication Date

2022

Excerpt:

Target marketing.

Available: Copies:

3.

Cover image for Principles of marketing

Principles of marketing

by

Kotler, Philip, author.

Format:

Books

Publication Date

2021

Excerpt:

Principles of marketing / Kotler, Philip, author.

Available: Copies:

4.

Cover image for Experiential marketing : secrets, strategies, and success stories from the world's greatest brands

Experiential marketing : secrets, strategies, and success stories from the world's greatest brands

by

Smith, Kerry, 1963- author.

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1214897&site=ehost-live

Format:

Books

Publication Date

2016

Excerpt:

Target marketing.

Available: Copies:

5.

Advertising media planning : a brand management approach

by

Kelley, Larry D., 1955-

EBSCOhost https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=971616&site=ehost-live

Format:

Electronic Resources

Publication Date

2015

Excerpt:

Marketing.

Available: Copies:

6.

Cover image for Professional practice for interior designers

Professional practice for interior designers

by

Piotrowski, Christine M., 1947-

EBSCO https://ezproxy.iielearn.ac.za/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=632421&site=ehost-live

Format:

Books

Publication Date

2013

Excerpt:

Design services -- United States -- Marketing.

Available: Copies:

7.

Cover image for Marketing 3.0 : from products to customers to the human spirit

Marketing 3.0 : from products to customers to the human spirit

by

Kotler, Philip.

Format:

Books

Publication Date

2010

Excerpt:

Marketing 3.0 : from products to customers to the human spirit / Kotler, Philip.

Available: Copies:

8.

Cover image for Principles of marketing

Principles of marketing

by

Kotler, Philip.

Format:

Books

Publication Date

2010

Excerpt:

Principles of marketing / Kotler, Philip.

Available: Copies:

9.

Marketing communications : a brand narrative approach

by

Dahlén, Micael.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016215906&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2010

Excerpt:

Marketing communications : a brand narrative approach / Dahlén, Micael.

Available: Copies:

10.

Cover image for Meatball sundae : how new marketing is transforming the business world (and how to thrive in it)

Meatball sundae : how new marketing is transforming the business world (and how to thrive in it)

by

Godin, Seth.

Format:

Books

Publication Date

2009 2007

Excerpt:

Target marketing.

Available: Copies:

11.

Cover image for Buyer behaviour : understanding consumer psychology and marketing

Buyer behaviour : understanding consumer psychology and marketing

by

Du Plessis, P. J. (Phillipus Jacobus), 1943-

Format:

Books

Publication Date

2007

Excerpt:

Target marketing.

Available: Copies:

12.

Life after the 30-second spot : energize your brand with a bold mix of alternatives to traditional advertising

by

Jaffe, Joseph, 1970-

Table of contents http://catdir.loc.gov/catdir/toc/ecip055/2005000050.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0621/2005000050-d.html

Format:

Books

Publication Date

2005

Excerpt:

Target marketing.

Available: Copies:

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Hanover, Dan, 1973- author.

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Jaffe, Joseph, 1970-

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Jugenheimer, Donald W.

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Kartajaya, Hermawan, 1947-

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Kelley, Larry D., 1955-

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Lange, Fredrik.

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Leahy, Rose. Fenton, Pio. Barry, Holly

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Opresnik, Marc O. (Marc Oliver), 1969- contributor.

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Setiawan, Iwan.

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Smith, Kerry, 1963- author.

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Stanton, William J. Fundamentals of marketing.

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Design services -- United States -- Marketing.

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Electronic commerce.

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Interior decoration -- Practice -- United States.

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Interior decoration firms -- United States -- Management.

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