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Print
by 
Robbins, Stephen P., 1943- author.
Format: 
Books
Publication Date 
2016
Excerpt: 
; Emotions and moods ; Personality and values ; Perception and individual decision making ; Motivation
Available: Copies:
2. 
Cover image for Marketing research
by 
Aaker, David A., author.
Format: 
Books
Publication Date 
2013
Excerpt: 
Marketing research / Aaker, David A., author.
Available: Copies:
3. 
Cover image for Marketing
by 
Lamb, Charles W.
Format: 
Books
Publication Date 
2008
Excerpt: 
decision-making and marketing research -- Segmenting and targeting markets -- Positioning the firm and its
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4. 
Cover image for Consumer behavior
by 
Schiffman, Leon G.
Format: 
Books
Publication Date 
2004
Excerpt: 
Motivation research (Marketing)
Available: Copies:
5. 
Cover image for Market intelligence : how and why organizations use market research
by 
Callingham, Martin.
Format: 
Electronic Resources
Publication Date 
2004
Excerpt: 
Market intelligence : how and why organizations use market research / Callingham, Martin.
Available: Copies:
6. 
Cover image for Marketing
by 
Lamb, Charles W.
Format: 
Books
Publication Date 
2004
Excerpt: 
Decision-Making and marketing Research -- Segmenting and Targeting Markets -- Positioning the Firm and its
Available: Copies:
7. 
Cover image for Marketing management : knowledge and skills
by 
Peter, J. Paul.
Format: 
Books
Publication Date 
2001
Excerpt: 
Process. Marketing Information, Research, and Understanding the Target Market. Marketing Research: Process
Available: Copies:
8. 
Cover image for Organizational behavior
by 
Kreitner, Robert.
Format: 
Electronic Resources
Publication Date 
2001
Excerpt: 
processes. Individual and group decision making -- Group dynamics -- Teams and teamwork for the 21st century
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