Corporate identity, imange, and reputation-- Building corporate identity, imane, and reputation-- Corporate

image, identity, and reputation have never been more important and this book unlocks the key factors in

Corporate communication : a guide to theory & practice / Cornelissen, Joep, author.

-- Planning, organising and constructing messages for organisations -- Corporate image and corporate identity

-- Planning, organising and constructing messages for organisations -- Corporate image and corporate identity

Corporate communication / Argenti, Paul A.

international typographic style ; The New York school ; Corporate identity and visual systems ; The conceptual

identity; packed with exercises and tutorials for students, and real-world graphic design briefs. This

: logos and corporate identity systems -- Environmental type: signage, exhibitions, and architectural

Corporate identity.

logos, signatures, and corporate identity programs, building a brand through advertising, and creating

activities ; Exhibitons and trade fairs ; Conferences and seminars ; Corporate image and corporate identity.