Gender stereotypes in equestrian clothing brands a quantitative cross-sectional study exploring brand gender with regards to brand image of equestrian clothing brands

How are tattoos, as a tool to create a personal brand, perceived by South Africans when encountered in the corporate world? : a collective case study on South African perspectives

Bloggers, beauty brands and consumer perception: a descriptive case study on the impact of beauty bloggers on brand perception within the South African context

A study based on the work of Aaker to examine if the brand identity of Woolworths has contributed to the growth shown from 2007, through the impact of its identity and image on brand equity

A study of female consumer attitudes towards celebrity endorsement of cosmetic products within brand equity in South Africa

The rules of CrossFit : a case study on CrossFit as a challenger brand to establish brand equity in modern sport

Female consumer perception towards brands that perpetuate female stereotypes and those that do not : case study in the South African context

The feasibility of crisis management : a study of consumer perception and its impact on crisis management

Selling South Africa : the use of South Africa in commercial brands' marketing efforts, national pride and the nation brand : a case study

A study of brand memorability and engagement at the South African music festival Oppikoppi

An explanatory study focused on the value of content marketing with social media and why does it contribute to brand equity

South African political parties, manifestos and branding : an explorative study