The Book Every Marketer Should Most Definitely Read : Insights and Lessons from Successful

in the digital era / Tom O'Toole -- Section three. Gaining insight about your brand and quantifying

providing insight into how users work and what they need to be successful at their tasks. You'll find case

Going global : insights from South Africa's top companies / Makura, Moky.

The new strategic brand management : advanced insights and strategic thinking / Kapferer, Jean-Noël.

included and provide an insight into current and future trends. The text comes with a lively and highly

A revealing, comprehensive and colourful insight into the design process, 'Fashion designers

-- Insight over analysis : finding a way in for the brand media strategy -- 1 + 1 = 3 : sparking consumer

Teressa Iezzi taps the top creative minds in the industry for insight into how to conceive and

inspiration with hands-on insight and techniques from professional digital artists. More than just a gallery

The advertised mind : groundbreaking insights into how our brains respond to advertising / Du

LaChapelle, Barry Lategan, Perou, and other top names to give insight into succeeding in the field