Corporate communication strategy

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Title:

Corporate communication strategy

Author:

Steyn, Benita.

ISBN:

9781868539314

Personal Author:

Steyn, Benita.

Publication Information:

Sandton : Heinemann, 2000.

Physical Description:

241 pages

Contents:

Strategic management of corporate communication ; Research as a strategic tool ; Environmental scanning ; Management of stakeholders, publics and activists ; Issue management.

Subject Term:

Communication in organizations -- South Africa.

Business communication -- South Africa.

Added Author:

Puth, Gustav.

Copies:

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Library	Material Type	Item Barcode	Shelf Number	Copy	Status
Searching... 1:IIEMSA	1:GEN-BOOK	33168015705110	658.450968 S853C 2000	1	Searching... Unknown
Searching... 1:IIEMSA	1:GEN-BOOK	33168025411550	658.450968 S853C 2000	2	Searching... Unknown
Searching... 1:IIEMSA	1:GEN-BOOK	33168025464047	658.450968 S853C 2000	3	Searching... Unknown
Searching... 1:VCCT	1:GEN-BOOK	000004902	658.450 STE	1	Searching... Unknown
Searching... 1:VCDBN	1:GEN-BOOK	000023654	658.450 STE	1	Searching... Unknown
Searching... 1:VCPMB	1:GEN-BOOK	000093399	658.450 STE	1	Searching... Unknown
Searching... 1:VCSD	1:GEN-BOOK	000108283	658.450 STE	1	Searching... Unknown
Searching... 1:VGBDX	1:GEN-BOOK	000007468	658.4509 STE	1	Searching... Unknown
Searching... 1:VGPTA	1:GEN-BOOK	000160071	658.450 STE	1	Searching... Unknown

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