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1. 
Cover image for Strategic market management
by 
Aaker, David A.
Format: 
Books
Publication Date 
2007
Excerpt: 
Table of contents only <a href="http://www.loc.gov/catdir/toc/ecip074/2006036925.html">http://www
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2. 
Cover image for Managing brand equity : capitalizing on the value of a brand name
by 
Aaker, David A.
Format: 
Books
Publication Date 
1991
Excerpt: 
Table of contents <a href="http://www.gbv.de/dms/hbz/toc/ht003895427.PDF">http://www.gbv.de/dms/hbz
Available: Copies:
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