The influence of sustainability on brand strategy : a qualitative case study of Old Mutual South Africa
Title:
The influence of sustainability on brand strategy : a qualitative case study of Old Mutual South Africa
Author:
Arendse, Melody.
Personal Author:
Publication Information:
2015.
Physical Description:
55 pages
General Note:
Dissertation (honours)--Independent Institute of Education, Sandton, 2015.
Added Corporate Author: