by
Kotler, Philip.
Format:
Books
Publication Date
2006
Excerpt:
-- Business markets and business buyer behavior -- Segmentation, targeting, and positioning : building the
by
Kotler, Philip.
Format:
Books
Publication Date
2004
Excerpt:
behavior -- Business markets and business buyer behavior -- Segmentation, targeting, and positioning
by
Kotler, Philip.
Format:
Electronic Resources
Publication Date
2001
Excerpt:
promotion, and public relations -- Personal selling and sales management -- Direct and online marketing: the
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