Title:
Innovation and entrepreneurship
Author:
Bessant, J. R.
ISBN:
9781118993095
Personal Author:
Edition:
Third edition.
Physical Description:
xviii, 524 pages : illustrations ; 24 cm
General Note:
Includes index.
Contents:
Preface to third edition -- Entrepreneurial goals and context -- The innovation imperative -- Social innovation -- Innovation, globalization, and development -- Sustainability-led innovation -- Index.
Abstract:
Entrepreneaurial goals and context: The innovation imperative - Social innovation - Innovation, globalization and development- - Sustainability-led innovation; Recognizing the opportunity: Entrepreneurial creativity - Sources of innovation - Search strategies for innovation; Finding the resources: Building the case - Leadership and teams - Exploring networks; Developing the venture: Developing new products and services - Creating new ventures - Developing businesses and talent through corporate venturing - Growing the enterprise; Creating value: Exploiting knowledge and intellectual property - Business models and capturing value - Learning to manage innovation and entrepreneurship.
Added Author: