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1. 
Cover image for Marketing planning : strategy, environment and context
Marketing planning : strategy, environment and context
by 
Blythe, Jim.
Format: 
Books
Publication Date 
2010
Excerpt: 
Financial Times / Prentice Hall,
Available: Copies:
2. 
Cover image for Essentials of marketing communications
Essentials of marketing communications
by 
Blythe, Jim.
Format: 
Books
Publication Date 
2006
Excerpt: 
FT/Prentice Hall,
Available: Copies:
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